7 uses of generative AI to make your work easier

In our quest to always offer cutting-edge technological solutions, at inConcert we have joined forces with OpenAI to implement the technology offered by Chat GPT in our portfolio.

As we discussed in our previous article, incorporate generative AI in your company's operations, it makes it possible to streamline countless processes and provides key strategic advantages. Despite the objective improvement that generative AI implies in several areas related to contact, especially in the environment of a Contact Center, sometimes it is not easy to see specific uses for this technology.

That's why we share 7 uses of generative AI to optimize everyday processes in a simple, intelligent way, freeing up resources and time to dedicate yourself to adding value where you need it most.

1. Strategic analytics in mass transcriptions

Combining this technology with our InConcert Speech Analytics solution not only resolves massive transcriptions instantly, but also improves the semantic detection of topics of conversation, providing several possible motivations ordered by probability and not a single option. It also allows you to include context in the keyword search and to use embeddings to carry out semantic searches.

2. Cold email generation for effective marketing

Breaking the ice doesn't have to be that hard! GPT makes it possible to generate cold emails with different messages as you function as independent icebreakers for each of the audiences of your campaigns.

To maximize the effectiveness of this strategy, when implementing a second phase, it is possible to select the most successful ones and use them automatically, using a complete history and intelligent A/B testing to optimize each shipment. With good marketing strategies related to nurturing and re-engagement, you can generate more leads and close more sales.

3. Creation of tailor-made landings

One of the most common integration points between marketing and sales are omnichannel landing pages, which offer direct contact between the visitor and the company. However, developing these platforms in quantity and quality involves considerable production time and a high cost.

Our technology is capable of generating the landing sections and content, indicating the objectives of the page, keywords for SEO optimization or the profile of a particular audience to achieve greater engagement. In addition, it has more than 250 templates so you can find the one that best suits your needs with the least effort.

4. Ticket classification and interactions

Gaining efficiency and reducing costs, without affecting the customer experience is the goal of any company when it comes to customer service. Having a solution that simplifies ticket management and at the same time is integrated with the omnichannel contact platform is key to achieving this goal.

Our technology not only allows us to classify any incoming ticket according to a list of services and categories and intelligently refer them to the corresponding team, but also to carry out a sentiment analysis of each interaction and make urgent decisions to mitigate the risk of “churn” or take advantage of an opportunity instantly.

5. Managing inboxes

Overflowing boxes with unattended or incorrectly referred emails to agents threaten the quality of customer service, the efficiency of the operation and the generation of new business opportunities. Even here, generative AI can be a great ally, classifying each incoming email and referring it to the most appropriate group of agents.

In addition, you can go one step further to generate personalized answers based on the topic of conversation and answer emails automatically using all the knowledge deposited in knowledge bases generated with Generative AI. It is even possible to leave the automated response in Draft to be reviewed by an agent before being sent.

6. Editorial assistant

A recurring problem encountered by companies that directly interact with users, customers or suppliers through written channels is the sending of emails with misspellings, grammatical errors or poor answers. This can cause confusion for the recipient, be counterproductive when closing a business, or even damage the company's image.

Using GPT, we can provide automatic drafting assistance, with the possibility of defining particular styles (decontracting, formal, etc.) and regionalisms to generate greater empathy, or program the technology to correct any outgoing email before being sent. In this way, greater professionalism is projected and many headaches are avoided.

7. Real-time multilanguage translation

Using GPT as a response generator also makes possible a multilingual experience that makes it possible to answer emails and chats in the user's language in real time, regardless of the default language.

In this way, it is possible to achieve a more fluid interaction and a full understanding of both parties, whether in Spanish, Catalan, English, French or German. In addition, with a precise configuration, Chat GPT avoids the linguistic traces characteristic of other translation engines, improving responses.

Take the technological leap your company needs and discover how inConcert, together with OpenAI, can take your operations to the next level. Contact us and start experiencing this transformation sooner than you can imagine!

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